facebook Gaming

Chase Your Stream

Facebook feels old. So we gave the brand a makeover, refreshing it’s voice and design guidelines to appeal to a younger audience.

Guiding agencies like Mother, Dentsu, and Sward, we launched a creative refresh that extended to the app, global campaigns, events, and even a cute new mascot.

Created in collaboration with
Creative Director

Agustin Sanchez

Darasavanh Navasak 
Hanem Hassan

Charlene Koh

Brand Identity
Mother London

Creative Agencies
Dentsu Gaming
AMP Agency

Social Agency
Hightail Media

Production Support